Partners Advantage is an independent insurance marketing organization and nationally recognized leader in the life insurance, annuity and linked benefit products marketplace. Working with dedicated financial professionals and agencies, we strive to achieve our VISION of American families protected and secured.
We focus on providing added value to agencies through training, specialty services, enhanced case support and business planning. We also serve thousands of independent financial professionals and national accounts through regional offices and our Premier agencies.


Latest News & Updates:
1/19/2017 - ChoiceFour Annuity – Annual-Reset at 2.5% Plus 1.5% Premium Bonus! -EquiTrust Life Insurance Company more
1/19/2017 - Do you have an underwriter with experience on your side? more
1/19/2017 - Dispelling Myths of the “Sweet Spot” in Underwriting more
1/18/2017 - Discover the Top 5 Benefits of Providing Online Life Applications. more
1/18/2017 - LibertyMark 7-Year Products Available Again in California -Legacy Marketing Group more
1/17/2017 - Income annuities will DECREASE on Monday, January 23, 2017 -AIG more
1/17/2017 - Single Premium Life (SPL) Insurance can help more
1/16/2017 - Behavioral Finance more
1/13/2017 - Voya Annuity and Asset Sales more
1/13/2017 - Fidelity & Guaranty Life: MLK Holiday Business Schedule more
1/12/2017 - Generational Split Dollar more
1/11/2017 - Behavioral Finance and the Two Lane Highway more
1/10/2017 - The best ways to serve clients with their estate planning needs more
1/10/2017 - Partners Advantage and Peloton Global Announce Strategic Alliance more
1/9/2017 - A person’s first impression impacts effective communication more
1/6/2017 - Making lemonade with the DOL rule more
1/5/2017 - Charlie Gipple's Big 16 in a DOL Rule - Private Right of Action World more
1/4/2017 - Partners Advantage Announces Move to Salesforce more
12/30/2016 - Reminder: Partners Advantage offices are closed Monday, January 2, 2017 more
12/29/2016 - The PILLAR System more
12/23/2016 - Partners Advantage Holiday Schedule more
Platinum Partners is recognized as the leader in helping IMOs THRIVE, serving more than 100 agencies. We do this by collaborating with three critical roles within the IMO: the key administrator, valued marketing director and the pivotal agency principal. Platinum Partner IMOs enjoy additional resources that enable them to be better equipped to drive enhanced results.
Partners Advantage is well recognized in the mergers and acquisitions arena. Premier offers a model to address the challenges agency and IMO owners now face on a daily basis, by helping agency owners consider whether or not a full or partial acquisition of their agency is a viable option. For agencies, this proposition could potentially mean putting some money back in their pockets while retaining 50% to 90% ownership and control of their company.
Our Advantage regional offices serve the needs of licensed agents and agencies throughout the United States that sell annuities, life insurance and linked benefit products. With our top shelf training, technology and service, the regional sales teams offer dedicated financial professionals and agencies additional resources to grow their business.